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Top 5 – What Indie Authors Need To Know About Social Media This Week [July 25]
A busy week in social media. It seems like Facebook is tweaking their video system on a regular basis lately. So what else is new? On to the Top 5. 1. Facebook adds Secret Video feature. via Facebook....
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How To Turn A Facebook Group Into Fan Central
In the first article in my series on building raving fans, I wrote about the difference between influencers and advocates. I looked at the basics of Facebook groups and gave you a set of questions to...
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Like It Or Not, Publishers Need To Look At Your Social Media
I read a piece on Digital Book World recently decrying the idea that publishers would use an author’s digital platform (social media followers) to “grade” an author’s ability to sell books. While I...
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Top 5 – What Indie Authors Need To Know About Social Media This Week [Aug. 16]
Just in case you missed it, here are the five best social media tips from this week. The 7 Social Media Strategies Of Highly Effective Authors (Jeff Bullas). This piece contains high level practical...
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Top 5 – What Indie Authors Need To Know About Social Media This Week [Aug. 23]
Just in case you missed the social media news this week, here are the top five stories you need to read. I can’t believe summer is almost at an end. Hope yours has been enjoyable. Be Careful Of Twitter...
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If It Looks Too Good To Be True It’s A Scam
Social media is hard enough to navigate without sifting through scams. But alas, every week I am followed by several of these slime balls that are playing on the ignorance of people who think there...
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Top 5 – What Indie Authors Need to Know About Social Media This Week [Aug. 30]
Greetings! Hope your weekend is going well. Here are the top five social media marketing articles for this week. Your Social Media Marketing Needs To Be Sustainable (Digital Book World).First in a...
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Knowing Why People Share Will Boost Your Social Media Marketing
In 1943, psychologist Abraham Maslow published a paper called “A Theory Of Motivation” in which he proposed a hierarchy of human needs. Illustrated in a well-known pyramid, Maslow’s theory became an...
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Top 5 – What Indie Authors Need To Know About Social Media This Week [Sept.6]
Where did the summer go? Have you been thinking that this weekend? We had a wedding and two moves. Mine was a blur. How about yours? This week was a busy one in social media. Here are the top five...
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Quick Social Media Tips For Authors: Captivating First Impressions
When readers visit your Facebook fan page, blog, or Twitter page for the first time, what will they see? Will they be able to quickly capture the essence of who you are and why they should care? I love...
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Top 5 – What Indie Authors Need To Know About Social Media This Week – [Sept....
There is good news this week for folks who use video. Periscope is now supporting horizontal video. That and other top stuff from this week. Periscope Now Supports Horizontal or Landscape Video...
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How To Create The Perfect Social Media Post
This wonderful infographic from MyClever Agency is a great starting point for how to create social media posts. What I like most about it is the attention to making a post relevant on a specific...
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How To Get Content Marketing Clarity With Chris Brogan
Chris Brogan never ceases to amaze me. He has a way of communicating marketing essentials like nobody else. In his email this week, he defined content marketing in such a clear way, I wanted to share...
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How To Report A Fake Twitter Account
What would you do if you found someone had set up a fake Twitter account with your name? It happens more often than you think. If that does happen to you, don’t panic. Twitter has a reporting system...
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Top 5 – What Indie Authors Need To Know About Social Media This Week [Sept. 27]
It’s been a Chamber of Commerce weekend in Bozeman, Montana and I am basking in the last remnants of summer. I hope your weekend has been great so far. This week’s need-to-know features some...
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Why Your Social Media Marketing Needs To Start With Goals
In sports we teach successful performance through the breakdown of fundamentals. Great basketball players grew up learning the basics of ball handling, footwork, passing, shooting, and one-on-one...
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10 Characteristics of Sustainable Social Media
In the first article in this series, I introduced you to the SMART social media marketing manifesto. Using the five characteristics–sustainable, manageable, audience-specific, relevant, and...
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How To Use Facebook Feedback To Make Better Ads
Facebooks ad can be tricky. But there are ways to increase your chances of success. There are the normal prerequisites of learning Facebook’s Power Editor and setting budgets and date ranges, but there...
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Help Wanted
I am looking for people who would like to review an advance copy of my new book SMART Social Media For Authors. I would love to email you an e-copy of the book that is coming out November 1. Here’s...
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Top 5 – What Indie Authors Need To Know About Social Media This Week [Oct. 10]
Here’s what is important for writers to know this week in social media. Email me and let me know if you have any questions. Designing images with light and shadow (Canva Design School). Anything from...
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